Our “Planet” rating evaluates brands based on the environmental policies in their supply chains, from carbon emissions to wastewater, ingredients' impacts, product circularity, and more. Here we rate AMRITARA “It's a Start”. These are a few factors influencing its score:
- It uses a medium proportion of lower-impact materials including upcycled/recycled and organic, however it does not publish an aggregate breakdown of ingredients used.
- It uses lower-impact ingredients that help limit the chemicals, water, and wastewater in its supply chain.
- It has no policy to evaluate the biodegradability and environmental toxicity of its ingredients.
- It claims it's a 100% natural brand but it is not certified.
- It uses renewable energy in its direct operations (such as stores or offices) but not in its supply chain.
- It could be using palm oil, but it has not disclosed any information regarding responsible sourcing that mitigates environmental impacts.
Workers’ rights are central to our “People” rating, which assesses brands’ policies and practices on everything from child labour to living wages and gender equality. Here we rate AMRITARA “Not Good Enough”. These are a few factors influencing its score:
- It traces some of its supply chain.
- There's no evidence it has a Code of Conduct but it has a formal statment covering workers rights.
- It does not disclose where all of its final production stage occurs.
- There’s no evidence it ensures workers are paid living wages in its supply chain.
Note that the “People” rating in Good On You’s methodology is defined by labour rights and does not consider consumer health.
Brands’ animal welfare policies and, where applicable, how well they trace their animal-derived products, are the focus of our “Animals” rating. Here we rate AMRITARA “Not Good Enough”. These are a few factors influencing its score:
- It uses animal-derived ingredients in its products.
- It claims to not test its ingredients or finished products on animals, but it is not certified.
- It appears to use ingredients derived from farmed animals, including marine collagen.
- It has not made any public commitments to eliminate animal-derived ingredients.
Based on all the publicly available information we’ve reviewed, we rate AMRITARA “Not Good Enough” overall.