77circa

Our “Planet” rating evaluates brands based on the environmental policies in their supply chains, from carbon emissions and wastewater to business models and product circularity. Here we rate 77circa “Good”. These are a few factors influencing its score:

• It uses a medium proportion of lower-impact materials.
• It uses lower impact materials, but there’s no evidence it’s taking further action to reduce its energy use or greenhouse gas emissions.
• To minimise waste, it limits its production runs.
• There’s no evidence it takes action to minimise its packaging, which is a driver of plastic waste.

Workers’ rights are central to our “People” rating, which assess brands’ policies and practices on everything from child labour to living wages and gender equality. Unfortunately, 77circa does not publish sufficient information. You have a right to know how the products you buy affect the issues you care about.

Brands’ animal welfare policies and, where applicable, how well they trace their animal-derived products are the focus of our “Animals” rating. Here we rate 77circa “Good”. These are a few factors influencing its score:

• It appears to use silk.
• It uses recycled wool in all of its wool products.
• It doesn’t appear to use leather, down, fur, angora, exotic animal skin, or exotic animal hair.

Based on all publicly available information we’ve reviewed, we rate 77circa “It’s a Start” overall.