Image credit: Dimples

Dimples

Rated: It's a start

price:
$$$$

location: New Zealand

Dimples is a New Zealand based brand that offers a large range of baby and mother care products.

Dimples sustainability rating

Planet

3 out of 5

People

2 out of 5

Animals

4 out of 5

Overall rating: It's a start

Our ratings are based on a scale from 1 (We avoid) to 5 (Great) How we rate


Our “Planet” rating evaluates brands based on the environmental policies in their supply chains, from carbon emissions and wastewater to business models and product circularity. Here we rate Dimples “It’s a Start”. These are a few factors influencing its score:

  • It uses a medium proportion of lower-impact materials including organic cotton.
  • There’s no evidence it minimises textile waste in its supply chain.
  • There’s no evidence it’s taking meaningful action to reduce water use.
  • There’s no evidence it takes action to minimise its packaging, which is a driver of plastic waste.

Workers’ rights are central to our “People” rating, which assess brands’ policies and practices on everything from child labour to living wages and gender equality. Here we rate Dimples “Not Good Enough”. These are a few factors influencing its score:

  • There’s no evidence it has a Code of Conduct.
  • There's no evidence it audits its suppliers.
  • It traces most of its supply chain.
  • There’s no evidence it ensures workers are paid living wages in its supply chain.

Brands’ animal welfare policies and, where applicable, how well they trace their animal-derived products are the focus of our “Animals” rating. Here we rate Dimples “Good”. These are a few factors influencing its score:

  • There’s no evidence it has an animal welfare policy.
  • It appears to use wool.
  • It doesn’t appear to use leather, down, fur, angora, exotic animal skin, or exotic animal hair.

Based on all publicly available information we’ve reviewed, we rate Dimples “It’s a Start” overall.

Last updated February 2024