KEEN

Our “Planet” rating evaluates brands based on the environmental policies in their supply chains, from carbon emissions and wastewater to business models and product circularity. Here we rate KEEN “Not Good Enough”. These are a few factors influencing its score:

• It uses some lower-impact materials including recycled materials.
• There’s no evidence it minimises textile waste in its supply chain.
• It uses renewable energy in its direct operations (such as stores or offices) but not in its supply chain.
• It uses tanneries that are Leather Working Group Gold certified.
• There’s no evidence it’s taking actions to protect biodiversity in its supply chain.

Workers’ rights are central to our “People” rating, which assess brands’ policies and practices on everything from child labour to living wages and gender equality. Here we rate KEEN “Not Good Enough”. These are a few factors influencing its score:

• It partly traces its supply chain including all of the final production stage.
• None of its supply chain is certified by crucial labour standards that help ensure worker health and safety, living wages, and other rights.
• Its Code of Conduct covers ILO Four Fundamental Freedoms principles.
• There’s no evidence it provides financial security to its suppliers, which can result in poor working conditions and wages.
• There’s no evidence it supports diversity and inclusion in its supply chain.
• There’s no evidence it ensures workers are paid living wages in its supply chain.
• During the height of the COVID-19 pandemic, it did not disclose adequate policies or safeguards to protect workers in its supply chain from the virus.

Brands’ animal welfare policies and, where applicable, how well they trace their animal-derived products are the focus of our “Animals” rating. Here we rate KEEN “It's a start”. These are a few factors influencing its score:

• There’s no evidence it has a policy to minimise the suffering of animals in its supply chain.
• It appears to use leather.
• There’s no evidence it uses down, fur, angora, exotic animal hair, or exotic animal skin.
• It uses recycled wool in some of its wool products.
• Responsible Wool Standard certifies the wool it sources.

Based on all publicly available information we’ve reviewed, we rate KEEN “Not Good Enough” overall.