Endless Joy

Our “Planet” rating evaluates brands based on the environmental policies in their supply chains, from carbon emissions and wastewater to business models and product circularity. Here we rate Endless Joy “Great”. These are a few factors influencing its score:

• It uses a medium proportion of lower-impact materials including organic cotton.
• It uses low impact materials that help limit the chemicals, water, and wastewater in its supply chain.
• To minimise waste, it limits its production runs.
• To reduce its climate impacts, it uses renewable energy in its supply chain.
• Digital printing technology helps reduce its water use.

Workers’ rights are central to our “People” rating, which assess brands’ policies and practices on everything from child labour to living wages and gender equality. Here we rate Endless Joy “Not Good Enough”. These are a few factors influencing its score:

• It sources its final stage of production from countries with extreme risk of labour abuse.
• There's no evidence it has a Code of Conduct but it has a formal statement covering workers' rights.
• It traces some of its supply chain.
• It’s not clear if it ensures workers are paid living wages in its supply chain.

Brands’ animal welfare policies and, where applicable, how well they trace their animal-derived products are the focus of our “Animals” rating. Here we rate Endless Joy “It's a Start”. These are a few factors influencing its score:

• There’s no evidence it has an animal welfare policy.
• It appears to use wool, exotic animal hair, silk, and pearl.
• It doesn’t appear to use leather, down, fur, angora, or exotic animal skin.

Based on all publicly available information we’ve reviewed, we rate Endless Joy “Good” overall.