Image credit: Maggie Marilyn

Maggie Marilyn

Rated: Good

price: $$$$

location: New Zealand

Maggie Marilyn is a brand that aims to use fashion to create a better world and offer a line of clothing for women and men.

Maggie Marilyn sustainability rating


5 out of 5


3 out of 5


4 out of 5

Overall rating: Good

Our ratings are based on a scale from 1 (We avoid) to 5 (Great) How we rate

Our “Planet” rating evaluates brands based on the environmental policies in their supply chains, from carbon emissions and wastewater to business models and product circularity. Here we rate Maggie Marilyn “Great”. These are a few factors influencing its score:

  • It uses a medium proportion of lower-impact materials including organic cotton.
  • It uses low impact materials that help limit the chemicals, water, and wastewater in its supply chain.
  • It takes meaningful action to reduce emissions from transportation and distribution.
  • To minimise waste, it reuses some of its textile offcuts.
  • It uses some recycled packaging.
  • It produces long-lasting products.

Workers’ rights are central to our “People” rating, which assess brands’ policies and practices on everything from child labour to living wages and gender equality. Here we rate Maggie Marilyn “It's a Start”. These are a few factors influencing its score:

Brands’ animal welfare policies and, where applicable, how well they trace their animal-derived products are the focus of our “Animals” rating. Here we rate Maggie Marilyn “Good”. These are a few factors influencing its score:

  • It’s published a general statement about minimising animal suffering but not a formal animal welfare policy.
  • It appears to use exotic animal hair, and silk.
  • ZQ Merino Label certifies some of the wool it sources.
  • It doesn’t appear to use leather, fur, angora, or exotic animal skin.

Based on all publicly available information we’ve reviewed, we rate Maggie Marilyn “Good” overall.

Last updated January 2024