Serpent and the Swan

Our “Planet” rating evaluates brands based on the environmental policies in their supply chains, from carbon emissions and wastewater to business models and product circularity. Here we rate Serpent and the Swan “Good”. These are a few factors influencing its score:

• It uses some lower-impact materials including Fairmined gold, however it does not publish an aggregate breakdown of materials used.
• It follows a slow fashion model such as limited production runs and seasonless products.
• It manufactures its products closer to home to reduce the climate impact of long-distance shipping.
• Its packaging is recyclable.

Workers’ rights are central to our “People” rating, which assess brands’ policies and practices on everything from child labour to living wages and gender equality. Here we rate Serpent and the Swan “Great”. These are a few factors influencing its score:

• Its products are made in-house by the owner and a small team based in Australia.
• It partners with women artisans or women-owned enterprises.
• It traces most of its supply chain.

Brands’ animal welfare policies and, where applicable, how well they trace their animal-derived products are the focus of our “Animals” rating. Since Serpent and the Swan makes products that are generally free of animal-derived materials other than pearls, we have not rated its impact on animals. Its overall rating is based on its combined "Planet" and "People" scores.

Based on all publicly available information we’ve reviewed, we rate Serpent and the Swan “Good” overall.