YAYA

Rated: We avoid

price:
$$$$

location: Netherlands

YAYA does not communicate sufficient information about its labour policies.

YAYA sustainability rating

Planet

1 out of 5

People

1 out of 5

Animals

2 out of 5

Overall rating: We avoid

Our ratings are based on a scale from 1 (We avoid) to 5 (Great) How we rate


Our “Planet” rating evaluates brands based on the environmental policies in their supply chains, from carbon emissions and wastewater to business models and product circularity. Here we rate YAYA “Very Poor”. These are a few factors influencing its score:

  • It uses few lower-impact materials, and it does not publish an aggregate breakdown of materials used.
  • There’s no evidence it’s taken any action to reduce greenhouse gas emissions in its supply chain.
  • There’s no evidence it’s taking meaningful action to reduce water use.
  • There’s no evidence it’s taking actions to minimise microplastic impacts.

Workers’ rights are central to our “People” rating, which assess brands’ policies and practices on everything from child labour to living wages and gender equality. Here we rate YAYA “Very Poor”. These are a few factors influencing its score:

  • It doesn't disclose where its final production stage occurs.
  • There’s no evidence it audits its suppliers.
  • There’s no evidence it supports diversity and inclusion in its supply chain.
  • It claims it has a Code of Conduct but does not publicly disclose it.
  • There’s no evidence it ensures workers are paid living wages in its supply chain.

Brands’ animal welfare policies and, where applicable, how well they trace their animal-derived products are the focus of our “Animals” rating. Here we rate YAYA “Not Good Enough”. These are a few factors influencing its score:

  • It appears to use leather, wool, cashmere, alpaca, and mohair.
  • It doesn’t appear to use shearling or down.
  • There’s no evidence it has an animal welfare policy.

Based on all publicly available information we’ve reviewed, we rate YAYA “We Avoid” overall.

Last updated 2025-10-17