Image credit: Gugguu

Gugguu

Rated: Good

price: $$$$

location: Finland

Gugguu is minimalistic childrenswear spiced with fun little details.

Gugguu sustainability rating

Planet

3 out of 5

People

4 out of 5

Animals

4 out of 5

Overall rating: Good

Our ratings are based on a scale from 1 (We avoid) to 5 (Great) How we rate


Gugguu's environment rating is 'it's a start'. It uses a medium proportion of eco-friendly materials including organic cotton. There is no evidence it minimises textile waste when manufacturing its products. It manufactures locally to reduce its carbon footprint. There is no evidence it implements water reduction initiatives.

Its labour rating is 'good'. Its final stage of production is undertaken in the European Union, a low/medium risk region for labour abuse. There is no evidence it has a Code of Conduct but it has a formal statement covering workers rights. It traces most of its supply chain. It is unclear whether it ensures payment of a living wage in its supply chain. It visits its suppliers regularly.

Its animal rating is 'good'. It does not use fur, leather, down, exotic animal skin, exotic animal hair or angora. It states that it sources wool from non-mulesed sheep.

Gugguu is rated 'Good' overall.

Last updated April 2021