H&M
Rated: Not good enough
price:location: Sweden
H&M creates short-lived, fast fashion products.
H&M sustainability rating
Planet
People
Animals
Overall rating: Not good enough
Our ratings are based on a scale from 1 (We avoid) to 5 (Great) How we rate
Our “Planet” rating evaluates brands based on the environmental policies in their supply chains, from carbon emissions and wastewater to business models and product circularity. Here we rate H&M “Not Good Enough”. These are a few factors influencing its score:
- It uses some lower-impact materials including recycled materials.
- It follows an unsustainable fast fashion model with quickly changing trends and regular new styles.
- It has set a science-based target to reduce greenhouse gas emissions generated from its own operations and supply chain but there is no evidence it is on track to meet its target.
- It’s published a biodiversity protection policy that applies to some of its supply chain.
Workers’ rights are central to our “People” rating, which assess brands’ policies and practices on everything from child labour to living wages and gender equality. Here we rate H&M “Not Good Enough”. These are a few factors influencing its score:
- Little of its supply chain is certified by crucial labour standards that help ensure worker health and safety, living wages, and other rights.
- It received a score of 71-80% in the 2023 Fashion Transparency Index.
- There’s no evidence it supports diversity and inclusion in its supply chain.
- There’s no evidence it ensures workers are paid living wages in its supply chain.
- During the height of the COVID-19 pandemic, it did not disclose adequate policies or safeguards to protect workers in its supply chain from impact of the virus.
Brands’ animal welfare policies and, where applicable, how well they trace their animal-derived products are the focus of our “Animals” rating. Here we rate H&M “It’s a Start”. These are a few factors influencing its score:
- It has a formal policy aligned with the Five Domains of animal welfare.
- It appears to use leather, exotic animal hair, and silk.
- Responsible Wool Standard certifies some of the wool it sources.
- Responsible Down Standard certifies the down it uses.
- It doesn’t appear to use fur, angora, or exotic animal skin.
- It traces some animal-derived materials to the first production stage.
Based on all publicly available information we’ve reviewed, we rate H&M “Not Good Enough” overall.
