Absolutely Bear

Our “Planet” rating evaluates brands based on the environmental policies in their supply chains, from carbon emissions and wastewater to business models and product circularity. Here we rate Absolutely Bear “It’s a Start”. These are a few factors influencing its score:

• It uses a medium proportion of lower-impact materials including organic cotton.
• There’s no evidence it minimises textile waste in its supply chain.
• To reduce its climate impacts, it uses renewable energy in its supply chain.

Workers’ rights are central to our “People” rating, which assess brands’ policies and practices on everything from child labour to living wages and gender equality. Here we rate Absolutely Bear “Good”. These are a few factors influencing its score:

• Some of its supply chain is certified by Fair Wear Foundation, Global Organic Textile Standard (GOTS) certified organic cotton, and Sedex Members Ethical Trade Audit - SMETA Best Practice Guidance.
• It partly traces its supply chain.
• There's no evidence it has a Code of Conduct but it has a formal statement covering workers rights.
• There’s no evidence it ensures workers are paid living wages in its supply chain.

Brands’ animal welfare policies and, where applicable, how well they trace their animal-derived products are the focus of our “Animals” rating. Here we rate Absolutely Bear “Good”. These are a few factors influencing its score:

• It’s published a general statement about minimising animal suffering but not a formal animal welfare policy.
• It appears to use wool.
• It doesn’t appear to use leather, down, fur, angora, exotic animal skin, or exotic animal hair.

Based on all publicly available information we’ve reviewed, we rate Absolutely Bear “Good” overall.