Aim'n

Rated: Not good enough

price:
$$$$

location: Sweden

Aim'n sustainability rating

Planet

2 out of 5

People

2 out of 5

Animals

3 out of 5

Overall rating: Not good enough

Our ratings are based on a scale from 1 (We avoid) to 5 (Great) How we rate


Our “Planet” rating evaluates brands based on the environmental policies in their supply chains, from carbon emissions and wastewater to business models and product circularity. Here we rate Aim'n “Not Good Enough”. These are a few factors influencing its score:

  • It uses some lower-impact materials including recycled materials, however it does not publish an aggregate breakdown of materials used.
  • There’s no evidence it minimises textile waste in its supply chain.
  • It opts for sea freight shipping over air freight to reduce its climate impacts.
  • It uses some recycled packaging.

Workers’ rights are central to our “People” rating, which assess brands’ policies and practices on everything from child labour to living wages and gender equality. Here we rate Aim'n “Not Good Enough”. These are a few factors influencing its score:

  • More than half its final production stage is certified by Business Social Compliance Initiative Code of Conduct - BSCI.
  • There’s no evidence it has a Code of Conduct.
  • It audits some of its supply chain including all of the final production stage.
  • There’s no evidence it ensures workers are paid living wages in its supply chain.

Brands’ animal welfare policies and, where applicable, how well they trace their animal-derived products are the focus of our “Animals” rating. Here we rate Aim'n “It's a Start”. These are a few factors influencing its score:

  • It appears to use wool and alpaca.
  • It doesn’t appear to use fur, angora, exotic animal skin, leather, shearling, cashmere, mohair, or down.
  • It uses few animal-derived materials.

Based on all publicly available information we’ve reviewed, we rate Aim'n “Not Good Enough” overall.

Last updated 2026-07-03