Image credit: Hiut Denim Co

Hiut Denim Co

Rated: It's a start

price:
$$$$

location: United Kingdom

Hiut Denim Co is a denim label based in the UK that make the best jeans, not the most jeans they can.

Hiut Denim Co sustainability rating

Planet

4 out of 5

People

4 out of 5

Animals

4 out of 5

Overall rating: It's a start

Our ratings are based on a scale from 1 (We avoid) to 5 (Great) How we rate


Our “Planet” rating evaluates brands based on the environmental policies in their supply chains, from carbon emissions and wastewater to business models and product circularity. Here we rate Hiut Denim Co “Good”. These are a few factors influencing its score:

  • It uses some lower-impact materials including organic cotton.
  • There’s no evidence it’s taking meaningful action to reduce water use.
  • There’s no evidence it takes action to minimise its packaging, which is a driver of plastic waste.
  • To minimise waste, it limits its production runs.

Workers’ rights are central to our “People” rating, which assess brands’ policies and practices on everything from child labour to living wages and gender equality. Here we rate Hiut Denim Co “Good”. These are a few factors influencing its score:

  • Its products are made in-house by a small team.
  • It partly traces its supply chain including the final and some of the second production stages.
  • There's no evidence it has a Code of Conduct.
  • There’s no evidence it ensures workers are paid living wages in its supply chain.

Brands’ animal welfare policies and, where applicable, how well they trace their animal-derived products are the focus of our “Animals” rating. Here we rate Hiut Denim Co “Good”. These are a few factors influencing its score:

  • It uses few animal-derived materials in its products.
  • It appears to use leather.
  • It doesn’t appear to use wool, down, fur, angora, exotic animal skin, or exotic animal hair.

Based on all publicly available information we’ve reviewed, we rate Hiut Denim Co “It’s a Start” overall.

Last updated May 2023