Kids around

Rated: We avoid

price:
$$$$

location: France

Kids around is not taking adequate steps to manage its greenhouse gas emissions.

Kids around sustainability rating

Planet

1 out of 5

People

1 out of 5

Animals

2 out of 5

Overall rating: We avoid

Our ratings are based on a scale from 1 (We avoid) to 5 (Great) How we rate


Kids around is owned by CWF Group .

Our “Planet” rating evaluates brands based on the environmental policies in their supply chains, from carbon emissions and wastewater to business models and product circularity. Here we rate Kids around “Very Poor”. These are a few factors influencing its score:

  • It uses some lower-impact materials including recycled materials.
  • There’s no evidence it’s taking meaningful action to reduce its climate impacts.
  • There’s no evidence it minimises textile waste in its supply chain.
  • There’s no evidence it’s taking actions to protect biodiversity in its supply chain.

Workers’ rights are central to our “People” rating, which assess brands’ policies and practices on everything from child labour to living wages and gender equality. Here we rate Kids around “Very Poor”. These are a few factors influencing its score:

  • There’s no evidence it provides financial security to its suppliers, which can result in poor working conditions and wages.
  • There’s no evidence it implements practices to support diversity and inclusion in its direct operations or supply chain.
  • There’s no evidence it has a Code of Conduct.
  • It partly traces it supply chain.
  • There’s no evidence it ensures workers are paid living wages in its supply chain.
  • During the height of the COVID-19 pandemic, it did not disclose adequate policies or safeguards to protect workers in its supply chain from the virus.

Brands’ animal welfare policies and, where applicable, how well they trace their animal-derived products are the focus of our “Animals” rating. Here we rate Kids around “Not Good Enough”. These are a few factors influencing its score:

  • There’s no evidence it has an animal welfare policy.
  • It appears to use leather, wool, down, and exotic animal hair.
  • It doesn’t appear to use fur, angora, or exotic animal skin.
  • There’s no evidence it traces any animal-derived materials to the first production stage.

Based on all publicly available information we’ve reviewed, we rate Kids around “We Avoid” overall.

Last updated September 2023