Natasha Tonic

Our “Planet” rating evaluates brands based on the environmental policies in their supply chains, from carbon emissions and wastewater to business models and product circularity. Here we rate Natasha Tonic “Great”. These are a few factors influencing its score:

• It uses a medium proportion of lower-impact materials including organic cotton.
• It uses lower-impact materials that help limit the chemicals, water, and wastewater in its supply chain.
• To minimise waste, it limits its production runs.
• It manufactures its products closer to home to reduce the climate impact of long-distance shipping.
• It’s committed to reducing synthetic materials and switching to lower-impact alternatives.

Workers’ rights are central to our “People” rating, which assess brands’ policies and practices on everything from child labour to living wages and gender equality. Here we rate Natasha Tonic “Good”. These are a few factors influencing its score:

• All of its final production stage happens in the United States of America.
• It partly traces its supply chain including the final and some of the second production stages.
• It provides jobs for workers from local communities and has demonstrated its positive impact.
• There’s no evidence it ensures workers are paid living wages in its supply chain.

Brands’ animal welfare policies and, where applicable, how well they trace their animal-derived products are the focus of our “Animals” rating. Here we rate Natasha Tonic “Good”. It doesn’t appear to use animal-derived materials but doesn’t claim to be a vegan brand.

Based on all publicly available information we’ve reviewed, we rate Natasha Tonic “Good” overall.