Image credit: Wood Wood

Wood Wood

Rated: It's a start

price:
$$$$

location: Denmark

Wood Wood is a contemporary fashion and lifestyle brand based in Copenhagen, Denmark.

Wood Wood sustainability rating

Planet

3 out of 5

People

3 out of 5

Animals

2 out of 5

Overall rating: It's a start

Our ratings are based on a scale from 1 (We avoid) to 5 (Great) How we rate


Wood Wood's rating applies to the Wood Wood house apparel brand only and does not cover other brands stocked by Wood Wood or other categories of products outside of apparel.

Our “Planet” rating evaluates brands based on the environmental policies in their supply chains, from carbon emissions and wastewater to business models and product circularity. Here we rate Wood Wood “It’s a Start”. These are a few factors influencing its score:

  • It uses a medium proportion of lower-impact materials including Global Organic Textile Standard (GOTS) certified organic cotton cotton.
  • While there’s no evidence it has dedicated climate change policies, its use of lower-impact materials reduces its climate impacts and minimises chemicals, water, and wastewater in production.
  • There’s no evidence it takes action to minimise its packaging, which is a driver of plastic waste.
  • The brand prioritises recyclable textiles by minimising its use of fibre blends.

Workers’ rights are central to our “People” rating, which assess brands’ policies and practices on everything from child labour to living wages and gender equality. Here we rate Wood Wood “It’s a Start”. These are a few factors influencing its score:

Brands’ animal welfare policies and, where applicable, how well they trace their animal-derived products are the focus of our “Animals” rating. Here we rate Wood Wood “Not Good Enough”. These are a few factors influencing its score:

  • It’s published a general statement about minimising animal suffering but not a formal animal welfare policy.
  • It appears to use leather, down, shearling, exotic animal hair, and silk.
  • Responsible Wool Standard certifies some of the wool it sources.
  • It doesn’t appear to use fur, angora, or exotic animal skin.

Based on all publicly available information we’ve reviewed, we rate Wood Wood “It’s a Start” overall.

Last updated May 2023