Image credit: Soulland

Soulland

Rated: It's a start

price:
$$$$

location: Denmark

Soulland sustainability rating

Planet

4 out of 5

People

3 out of 5

Animals

3 out of 5

Overall rating: It's a start

Our ratings are based on a scale from 1 (We avoid) to 5 (Great) How we rate


Our “Planet” rating evaluates brands based on the environmental policies in their supply chains, from carbon emissions and wastewater to business models and product circularity. Here we rate Soulland “Good”. These are a few factors influencing its score:

  • It uses a medium proportion of lower-impact materials including organic cotton. 
  • Its use of lower-impact materials minimises chemicals, water, and wastewater in production.
  • While it offers resale of second hand products, there’s no evidence it’s taking further action to address textile waste in its supply chain.

Workers’ rights are central to our “People” rating, which assesses brands’ policies and practices on everything from child labour to living wages and gender equality. Here we rate Soulland “It’s a Start”. These are a few factors influencing its score:

  • It partly traces its supply chain including the final and some of the second production stages.
  • Its Code of Conduct covers ILO Four Fundamental Freedoms principles.
  • There is no evidence it ensures payment of a living wage in its supply chain.
  • The brand claims to audit some of its supply chain but doesn’t specify what percentage.

Brands’ animal welfare policies and, where applicable, how well they trace their animal-derived products are the focus of our “Animals” rating. Here we rate Soulland “It’s a Start”. These are a few factors influencing its score:

  • It’s published a general statement about minimising animal suffering but not a formal animal welfare policy.
  • It appears to use leather and shearling. 
  • It uses recycled wool in some of its wool products.
  • It doesn’t appear to use down, angora, fur, exotic animal hair, or exotic animal skin. 

Based on all publicly available information we’ve reviewed, we rate Soulland “It’s a Start” overall.

Last updated 2025-06-04