Aiayu

Our “Planet” rating evaluates brands based on the environmental policies in their supply chains, from carbon emissions and wastewater to business models and product circularity. Here we rate Aiayu “Good”. These are a few factors influencing its score:

• It uses a medium proportion of lower-impact materials, including Global Organic Textile Standard (GOTS) certified organic cotton.
• It uses lower impact materials, but there’s no evidence it’s taking further action to reduce its energy use or greenhouse gas emissions.
• The brand prioritises recyclable textiles by minimising its use of fibre blends.
• It recycles water to reduce water use in its supply chain.
• There’s no evidence it’s taking meaningful action to reduce or eliminate hazardous chemicals in manufacturing.

Workers’ rights are central to our “People” rating, which assess brands’ policies and practices on everything from child labour to living wages and gender equality. Here we rate Aiayu “Good”. These are a few factors influencing its score:

• Some of its supply chain is certified by Global Organic Textile Standard (GOTS) certified organic cotton and Business Social Compliance Initiative Code of Conduct - BSCI. 
• It traces most of its supply chain.
• There's no evidence it has a Code of Conduct but it has a formal statement covering workers’ rights.
• The brand claims to audit some of its supply chain but doesn’t specify what percentage.
• There’s no evidence it ensures workers are paid living wages in its supply chain.

Brands’ animal welfare policies and, where applicable, how well they trace their animal-derived products are the focus of our “Animals” rating. Here we rate Aiayu “Not Good Enough”. These are a few factors influencing its score:

• There’s no evidence it has an animal welfare policy.
• It appears to use wool, cashmere, horn, llama wool, and yak. 
• It doesn’t appear to use leather, shearling, alpaca, mohair, or down.

Based on all publicly available information we’ve reviewed, we rate Aiayu “Good” overall.