Joanie

Our “Planet” rating evaluates brands based on the environmental policies in their supply chains, from carbon emissions and wastewater to business models and product circularity. Here we rate Joanie “It's a Start”. These are a few factors influencing its score:

• It uses some lower-impact materials including organic cotton.
• To minimise waste, it recycles some of its textile offcuts.
• There’s no evidence it’s taking meaningful action to reduce or eliminate hazardous chemicals in manufacturing.
• There’s no evidence it’s taking meaningful action to reduce water use.

Workers’ rights are central to our “People” rating, which assess brands’ policies and practices on everything from child labour to living wages and gender equality. Here we rate Joanie “Not Good Enough”. These are a few factors influencing its score:

• Its entire final production stage is certified by Sedex Members Ethical Trade Audit - SMETA Best Practice Guidance.
• It sources its final stage of production from countries with extreme risk of labour abuse.
• Its Code of Conduct covers some ILO Four Fundamental Freedoms principles.
• It claims it ensures payment of a living wage in its supply chain but doesn't define a living wage.

Brands’ animal welfare policies and, where applicable, how well they trace their animal-derived products are the focus of our “Animals” rating. Here we rate Joanie “Great”. It states that its entire product range is vegan.

Based on all publicly available information we’ve reviewed, we rate Joanie “Good” overall.