Image credit: MINI A TURE

MINI A TURE

Rated: It's a start

price:
$$$$

location: Denmark

MINI A TURE is a children's wear label whose designs encourage children to play and have fun outside.

MINI A TURE sustainability rating

Planet

4 out of 5

People

3 out of 5

Animals

2 out of 5

Overall rating: It's a start

Our ratings are based on a scale from 1 (We avoid) to 5 (Great) How we rate


Our “Planet” rating evaluates brands based on the environmental policies in their supply chains, from carbon emissions and Wastewater to business models and product circularity. Here we rate MINI A TURE “Good”. These are a few factors influencing its score:

  • It uses a high proportion of lower-impact materials including recycled materials.
  • It uses lower-impact materials that help limit the chemicals, water, and wastewater in its Supply Chain.
  • It opts for sea freight shipping over air freight to reduce its climate impacts.
  • It uses some recycled packaging.
  • There’s no evidence it minimises textile waste in its supply chain.

Workers’ rights are central to our “People” rating, which assess brands’ policies and practices on everything from child labour to living wages and gender equality. Here we rate MINI A TURE “It’s a Start”. These are a few factors influencing its score:

Brands’ animal welfare policies and, where applicable, how well they trace their animal-derived products are the focus of our “Animals” rating. Here we rate MINI A TURE “Not Good Enough”. These are a few factors influencing its score:

  • There’s no evidence it has an animal welfare policy.
  • It appears to use fur and wool.
  • It doesn’t appear to use leather, down, angora, or exotic animal skin.

Based on all publicly available information we’ve reviewed, we rate MINI A TURE “It’s a Start” overall.

Last updated February 2023